Look from the show
For Autumn Winter 2024 Max Mara looks to Colette: woman of letters, music hall performer and feminist icon of the Belle Époque. The softly rounded silhouette of the 1910s inspires coats with intriguing new constructions - here a kimono sleeve, there a voluminous back, like a streetsmart bomber jacket.
The writer’s mannish classics are re-interpreted in authoritative officer coats, cabans and power jackets. Camisoles and slipdresses provide a seductive counterpoint to Max Mara’s modern urban armour. This season Max Mara presents deep inky navy to mix with jet black and smoky greys. Billowing pyjamas and blousy robes-de chambres in flannel or plush midnight blue velvet strike a new note for day and evening; after dark the glint of black and blue crystals highlights their rigorous geometry.
From the Backstage
